Wella Koleston Perfect Me+ 60ml - 2/0 black

Wella Koleston Perfect ME+ is Wella's professional hair colour trusted by both hairdressers and private individuals. It is a modern hair colour with innovative technology (featuring Pure Balance) that combines the benefits of all previous Koleston Perfect shades in a single colouring. As a result, it is even suitable for allergy sufferers. Intense, naturally appearing hair colour Koleston Perfect Me+ is a unique hair colour that combines the coverage of classic Koleston shades with the gentle formula of Innosense colours, carrying the shine and luminosity of Illumina. The colour appears intense but much more natural, as it does not look overly bold. With 123 shades, Koleston Perfect meets every requirement: from blonde to black, every tone is available. To achieve a completely individual and suitable colour result, all shades can be mixed with each other. For modern, safe results with radiant yet very natural-looking hair colour. Reduced allergy risk The Pure Balance technology binds free radicals, preventing them from reacting with peroxide. This results in fewer free radicals, leading to a more uniform colour outcome. Fewer free radicals also mean less hair damage. Except for 10/86, all shades contain the Me+ technology. Unlike other hair colours without ME+, the risk of developing an allergy to the colours is minimised. Wella Koleston Perfect Me+ application tips Wella Koleston Perfect is a permanent cream hair colour for intense, long-lasting results with up to 100% grey coverage. The application is as follows: Mixing ratio: 1:1 with Welloxon Perfect (e.g., 60 ml Koleston Perfect + 60 ml Welloxon Perfect) Application: Apply to dry hair, starting with areas with the highest white percentage Processing time: With heat: 15-25 minutes, without heat: 30-40 minutes Developer strengths: 4% for tone-on-tone or darker without grey coverage, 6% for up to 1 shade lightening, 9% for up to 2 shades lightening, 12% for up to 3 shades lightening Grey coverage: Add Pure Naturals shade for high white percentage (over 50%) Length and tip balancing: After processing, dampen the hair and leave to process for 5-10 minutes without heat Post-treatment: Apply colour service colour retouch for colour stabilisation Wella Koleston Perfect Me+ highlights at a glance Reliable and gentle colour results Long-lasting colour Less hair damage Natural colour outcome High coverage (up to 100%) Reduced allergy risk (when ME+ is included) Conditions the hair and provides incredible shine Colour mixture is easy to mix and wash out Top formulation for precise application Pleasant scent Koleston Perfect colour chart Find your favourite colour with the Koleston Perfect colour chart available for download as a PDF file in the product details above. It includes shade overview as well as mixing recommendations.

Wella Koleston Perfect ME+ is Wella's professional hair colour trusted by both hairdressers and private individuals. It is a modern hair colour with innovative technology (featuring Pure Balance) that combines the benefits of all previous Koleston Perfect shades in a single colouring. As a result, it is even suitable for allergy sufferers. Intense, naturally appearing hair colour Koleston Perfect Me+ is a unique hair colour that combines the coverage of classic Koleston shades with the gentle formula of Innosense colours, carrying the shine and luminosity of Illumina. The colour appears intense but much more natural, as it does not look overly bold. With 123 shades, Koleston Perfect meets every requirement: from blonde to black, every tone is available. To achieve a completely individual and suitable colour result, all shades can be mixed with each other. For modern, safe results with radiant yet very natural-looking hair colour. Reduced allergy risk The Pure Balance technology binds free radicals, preventing them from reacting with peroxide. This results in fewer free radicals, leading to a more uniform colour outcome. Fewer free radicals also mean less hair damage. Except for 10/86, all shades contain the Me+ technology. Unlike other hair colours without ME+, the risk of developing an allergy to the colours is minimised. Wella Koleston Perfect Me+ application tips Wella Koleston Perfect is a permanent cream hair colour for intense, long-lasting results with up to 100% grey coverage. The application is as follows: Mixing ratio: 1:1 with Welloxon Perfect (e.g., 60 ml Koleston Perfect + 60 ml Welloxon Perfect) Application: Apply to dry hair, starting with areas with the highest white percentage Processing time: With heat: 15-25 minutes, without heat: 30-40 minutes Developer strengths: 4% for tone-on-tone or darker without grey coverage, 6% for up to 1 shade lightening, 9% for up to 2 shades lightening, 12% for up to 3 shades lightening Grey coverage: Add Pure Naturals shade for high white percentage (over 50%) Length and tip balancing: After processing, dampen the hair and leave to process for 5-10 minutes without heat Post-treatment: Apply colour service colour retouch for colour stabilisation Wella Koleston Perfect Me+ highlights at a glance Reliable and gentle colour results Long-lasting colour Less hair damage Natural colour outcome High coverage (up to 100%) Reduced allergy risk (when ME+ is included) Conditions the hair and provides incredible shine Colour mixture is easy to mix and wash out Top formulation for precise application Pleasant scent Koleston Perfect colour chart Find your favourite colour with the Koleston Perfect colour chart available for download as a PDF file in the product details above. It includes shade overview as well as mixing recommendations.

Wella Koleston Perfect ME+ is Wella's professional hair colour trusted by both hairdressers and private individuals. It is a modern hair colour with innovative technology (featuring Pure Balance) that combines the benefits of all previous Koleston Perfect shades in a single colouring. As a result, it is even suitable for allergy sufferers. Intense, naturally appearing hair colour Koleston Perfect Me+ is a unique hair colour that combines the coverage of classic Koleston shades with the gentle formula of Innosense colours, carrying the shine and luminosity of Illumina. The colour appears intense but much more natural, as it does not look overly bold. With 123 shades, Koleston Perfect meets every requirement: from blonde to black, every tone is available. To achieve a completely individual and suitable colour result, all shades can be mixed with each other. For modern, safe results with radiant yet very natural-looking hair colour. Reduced allergy risk The Pure Balance technology binds free radicals, preventing them from reacting with peroxide. This results in fewer free radicals, leading to a more uniform colour outcome. Fewer free radicals also mean less hair damage. Except for 10/86, all shades contain the Me+ technology. Unlike other hair colours without ME+, the risk of developing an allergy to the colours is minimised. Wella Koleston Perfect Me+ application tips Wella Koleston Perfect is a permanent cream hair colour for intense, long-lasting results with up to 100% grey coverage. The application is as follows: Mixing ratio: 1:1 with Welloxon Perfect (e.g., 60 ml Koleston Perfect + 60 ml Welloxon Perfect) Application: Apply to dry hair, starting with areas with the highest white percentage Processing time: With heat: 15-25 minutes, without heat: 30-40 minutes Developer strengths: 4% for tone-on-tone or darker without grey coverage, 6% for up to 1 shade lightening, 9% for up to 2 shades lightening, 12% for up to 3 shades lightening Grey coverage: Add Pure Naturals shade for high white percentage (over 50%) Length and tip balancing: After processing, dampen the hair and leave to process for 5-10 minutes without heat Post-treatment: Apply colour service colour retouch for colour stabilisation Wella Koleston Perfect Me+ highlights at a glance Reliable and gentle colour results Long-lasting colour Less hair damage Natural colour outcome High coverage (up to 100%) Reduced allergy risk (when ME+ is included) Conditions the hair and provides incredible shine Colour mixture is easy to mix and wash out Top formulation for precise application Pleasant scent Koleston Perfect colour chart Find your favourite colour with the Koleston Perfect colour chart available for download as a PDF file in the product details above. It includes shade overview as well as mixing recommendations.

Wella Koleston Perfect ME+ is Wella's professional hair colour trusted by both hairdressers and private individuals. It is a modern hair colour with innovative technology (featuring Pure Balance) that combines the benefits of all previous Koleston Perfect shades in a single colouring. As a result, it is even suitable for allergy sufferers. Intense, naturally appearing hair colour Koleston Perfect Me+ is a unique hair colour that combines the coverage of classic Koleston shades with the gentle formula of Innosense colours, carrying the shine and luminosity of Illumina. The colour appears intense but much more natural, as it does not look overly bold. With 123 shades, Koleston Perfect meets every requirement: from blonde to black, every tone is available. To achieve a completely individual and suitable colour result, all shades can be mixed with each other. For modern, safe results with radiant yet very natural-looking hair colour. Reduced allergy risk The Pure Balance technology binds free radicals, preventing them from reacting with peroxide. This results in fewer free radicals, leading to a more uniform colour outcome. Fewer free radicals also mean less hair damage. Except for 10/86, all shades contain the Me+ technology. Unlike other hair colours without ME+, the risk of developing an allergy to the colours is minimised. Wella Koleston Perfect Me+ application tips Wella Koleston Perfect is a permanent cream hair colour for intense, long-lasting results with up to 100% grey coverage. The application is as follows: Mixing ratio: 1:1 with Welloxon Perfect (e.g., 60 ml Koleston Perfect + 60 ml Welloxon Perfect) Application: Apply to dry hair, starting with areas with the highest white percentage Processing time: With heat: 15-25 minutes, without heat: 30-40 minutes Developer strengths: 4% for tone-on-tone or darker without grey coverage, 6% for up to 1 shade lightening, 9% for up to 2 shades lightening, 12% for up to 3 shades lightening Grey coverage: Add Pure Naturals shade for high white percentage (over 50%) Length and tip balancing: After processing, dampen the hair and leave to process for 5-10 minutes without heat Post-treatment: Apply colour service colour retouch for colour stabilisation Wella Koleston Perfect Me+ highlights at a glance Reliable and gentle colour results Long-lasting colour Less hair damage Natural colour outcome High coverage (up to 100%) Reduced allergy risk (when ME+ is included) Conditions the hair and provides incredible shine Colour mixture is easy to mix and wash out Top formulation for precise application Pleasant scent Koleston Perfect colour chart Find your favourite colour with the Koleston Perfect colour chart available for download as a PDF file in the product details above. It includes shade overview as well as mixing recommendations.

Wella Koleston Perfect ME+ is Wella's professional hair colour trusted by both hairdressers and private individuals. It is a modern hair colour with innovative technology (featuring Pure Balance) that combines the benefits of all previous Koleston Perfect shades in a single colouring. As a result, it is even suitable for allergy sufferers. Intense, naturally appearing hair colour Koleston Perfect Me+ is a unique hair colour that combines the coverage of classic Koleston shades with the gentle formula of Innosense colours, carrying the shine and luminosity of Illumina. The colour appears intense but much more natural, as it does not look overly bold. With 123 shades, Koleston Perfect meets every requirement: from blonde to black, every tone is available. To achieve a completely individual and suitable colour result, all shades can be mixed with each other. For modern, safe results with radiant yet very natural-looking hair colour. Reduced allergy risk The Pure Balance technology binds free radicals, preventing them from reacting with peroxide. This results in fewer free radicals, leading to a more uniform colour outcome. Fewer free radicals also mean less hair damage. Except for 10/86, all shades contain the Me+ technology. Unlike other hair colours without ME+, the risk of developing an allergy to the colours is minimised. Wella Koleston Perfect Me+ application tips Wella Koleston Perfect is a permanent cream hair colour for intense, long-lasting results with up to 100% grey coverage. The application is as follows: Mixing ratio: 1:1 with Welloxon Perfect (e.g., 60 ml Koleston Perfect + 60 ml Welloxon Perfect) Application: Apply to dry hair, starting with areas with the highest white percentage Processing time: With heat: 15-25 minutes, without heat: 30-40 minutes Developer strengths: 4% for tone-on-tone or darker without grey coverage, 6% for up to 1 shade lightening, 9% for up to 2 shades lightening, 12% for up to 3 shades lightening Grey coverage: Add Pure Naturals shade for high white percentage (over 50%) Length and tip balancing: After processing, dampen the hair and leave to process for 5-10 minutes without heat Post-treatment: Apply colour service colour retouch for colour stabilisation Wella Koleston Perfect Me+ highlights at a glance Reliable and gentle colour results Long-lasting colour Less hair damage Natural colour outcome High coverage (up to 100%) Reduced allergy risk (when ME+ is included) Conditions the hair and provides incredible shine Colour mixture is easy to mix and wash out Top formulation for precise application Pleasant scent Koleston Perfect colour chart Find your favourite colour with the Koleston Perfect colour chart available for download as a PDF file in the product details above. It includes shade overview as well as mixing recommendations.

Wella Koleston Perfect ME+ is Wella's professional hair colour trusted by both hairdressers and private individuals. It is a modern hair colour with innovative technology (featuring Pure Balance) that combines the benefits of all previous Koleston Perfect shades in a single colouring. As a result, it is even suitable for allergy sufferers. Intense, naturally appearing hair colour Koleston Perfect Me+ is a unique hair colour that combines the coverage of classic Koleston shades with the gentle formula of Innosense colours, carrying the shine and luminosity of Illumina. The colour appears intense but much more natural, as it does not look overly bold. With 123 shades, Koleston Perfect meets every requirement: from blonde to black, every tone is available. To achieve a completely individual and suitable colour result, all shades can be mixed with each other. For modern, safe results with radiant yet very natural-looking hair colour. Reduced allergy risk The Pure Balance technology binds free radicals, preventing them from reacting with peroxide. This results in fewer free radicals, leading to a more uniform colour outcome. Fewer free radicals also mean less hair damage. Except for 10/86, all shades contain the Me+ technology. Unlike other hair colours without ME+, the risk of developing an allergy to the colours is minimised. Wella Koleston Perfect Me+ application tips Wella Koleston Perfect is a permanent cream hair colour for intense, long-lasting results with up to 100% grey coverage. The application is as follows: Mixing ratio: 1:1 with Welloxon Perfect (e.g., 60 ml Koleston Perfect + 60 ml Welloxon Perfect) Application: Apply to dry hair, starting with areas with the highest white percentage Processing time: With heat: 15-25 minutes, without heat: 30-40 minutes Developer strengths: 4% for tone-on-tone or darker without grey coverage, 6% for up to 1 shade lightening, 9% for up to 2 shades lightening, 12% for up to 3 shades lightening Grey coverage: Add Pure Naturals shade for high white percentage (over 50%) Length and tip balancing: After processing, dampen the hair and leave to process for 5-10 minutes without heat Post-treatment: Apply colour service colour retouch for colour stabilisation Wella Koleston Perfect Me+ highlights at a glance Reliable and gentle colour results Long-lasting colour Less hair damage Natural colour outcome High coverage (up to 100%) Reduced allergy risk (when ME+ is included) Conditions the hair and provides incredible shine Colour mixture is easy to mix and wash out Top formulation for precise application Pleasant scent Koleston Perfect colour chart Find your favourite colour with the Koleston Perfect colour chart available for download as a PDF file in the product details above. It includes shade overview as well as mixing recommendations.

Wella Koleston Perfect ME+ is Wella's professional hair colour trusted by both hairdressers and private individuals. It is a modern hair colour with innovative technology (featuring Pure Balance) that combines the benefits of all previous Koleston Perfect shades in a single colouring. As a result, it is even suitable for allergy sufferers. Intense, naturally appearing hair colour Koleston Perfect Me+ is a unique hair colour that combines the coverage of classic Koleston shades with the gentle formula of Innosense colours, carrying the shine and luminosity of Illumina. The colour appears intense but much more natural, as it does not look overly bold. With 123 shades, Koleston Perfect meets every requirement: from blonde to black, every tone is available. To achieve a completely individual and suitable colour result, all shades can be mixed with each other. For modern, safe results with radiant yet very natural-looking hair colour. Reduced allergy risk The Pure Balance technology binds free radicals, preventing them from reacting with peroxide. This results in fewer free radicals, leading to a more uniform colour outcome. Fewer free radicals also mean less hair damage. Except for 10/86, all shades contain the Me+ technology. Unlike other hair colours without ME+, the risk of developing an allergy to the colours is minimised. Wella Koleston Perfect Me+ application tips Wella Koleston Perfect is a permanent cream hair colour for intense, long-lasting results with up to 100% grey coverage. The application is as follows: Mixing ratio: 1:1 with Welloxon Perfect (e.g., 60 ml Koleston Perfect + 60 ml Welloxon Perfect) Application: Apply to dry hair, starting with areas with the highest white percentage Processing time: With heat: 15-25 minutes, without heat: 30-40 minutes Developer strengths: 4% for tone-on-tone or darker without grey coverage, 6% for up to 1 shade lightening, 9% for up to 2 shades lightening, 12% for up to 3 shades lightening Grey coverage: Add Pure Naturals shade for high white percentage (over 50%) Length and tip balancing: After processing, dampen the hair and leave to process for 5-10 minutes without heat Post-treatment: Apply colour service colour retouch for colour stabilisation Wella Koleston Perfect Me+ highlights at a glance Reliable and gentle colour results Long-lasting colour Less hair damage Natural colour outcome High coverage (up to 100%) Reduced allergy risk (when ME+ is included) Conditions the hair and provides incredible shine Colour mixture is easy to mix and wash out Top formulation for precise application Pleasant scent Koleston Perfect colour chart Find your favourite colour with the Koleston Perfect colour chart available for download as a PDF file in the product details above. It includes shade overview as well as mixing recommendations.

Wella Koleston Perfect ME+ is Wella's professional hair colour trusted by both hairdressers and private individuals. It is a modern hair colour with innovative technology (featuring Pure Balance) that combines the benefits of all previous Koleston Perfect shades in a single colouring. As a result, it is even suitable for allergy sufferers. Intense, naturally appearing hair colour Koleston Perfect Me+ is a unique hair colour that combines the coverage of classic Koleston shades with the gentle formula of Innosense colours, carrying the shine and luminosity of Illumina. The colour appears intense but much more natural, as it does not look overly bold. With 123 shades, Koleston Perfect meets every requirement: from blonde to black, every tone is available. To achieve a completely individual and suitable colour result, all shades can be mixed with each other. For modern, safe results with radiant yet very natural-looking hair colour. Reduced allergy risk The Pure Balance technology binds free radicals, preventing them from reacting with peroxide. This results in fewer free radicals, leading to a more uniform colour outcome. Fewer free radicals also mean less hair damage. Except for 10/86, all shades contain the Me+ technology. Unlike other hair colours without ME+, the risk of developing an allergy to the colours is minimised. Wella Koleston Perfect Me+ application tips Wella Koleston Perfect is a permanent cream hair colour for intense, long-lasting results with up to 100% grey coverage. The application is as follows: Mixing ratio: 1:1 with Welloxon Perfect (e.g., 60 ml Koleston Perfect + 60 ml Welloxon Perfect) Application: Apply to dry hair, starting with areas with the highest white percentage Processing time: With heat: 15-25 minutes, without heat: 30-40 minutes Developer strengths: 4% for tone-on-tone or darker without grey coverage, 6% for up to 1 shade lightening, 9% for up to 2 shades lightening, 12% for up to 3 shades lightening Grey coverage: Add Pure Naturals shade for high white percentage (over 50%) Length and tip balancing: After processing, dampen the hair and leave to process for 5-10 minutes without heat Post-treatment: Apply colour service colour retouch for colour stabilisation Wella Koleston Perfect Me+ highlights at a glance Reliable and gentle colour results Long-lasting colour Less hair damage Natural colour outcome High coverage (up to 100%) Reduced allergy risk (when ME+ is included) Conditions the hair and provides incredible shine Colour mixture is easy to mix and wash out Top formulation for precise application Pleasant scent Koleston Perfect colour chart Find your favourite colour with the Koleston Perfect colour chart available for download as a PDF file in the product details above. It includes shade overview as well as mixing recommendations.

The latest colour innovation from Wella Professionals, featuring Balanced pH Technology – for a healthy hair feel: Wella Shinefinity Glaze demi-permanent gloss. Wella Shinefinity Glaze provides a long-lasting healthy hair feel and natural shine with a translucent tinting, without lightening and without damaging the hair. Balanced pH Technology Thanks to Balanced pH Technology, Wella Shinefinity Glaze ensures a healthy hair feel. The use of oxidative dyes combined with the balanced pH level results in long-lasting colour shine with Zero lightening, Zero hair damage, and a unique, healthy hair feel. Advantages of Wella Shinefinity Glaze ZERO lightening ZERO hair damage Clean Beauty Healthy-looking hair Natural shine Translucent tinting Durability up to 20 washes Free from animal-derived ingredients Sustainable packaging No yellow or gold undertone after a short period, unlike typical glosses Healthy hair feel No hair damage & no roots Light tinting & natural shine Shinefinity by Wella: Clean Beauty and environmentally friendly packaging No lightening No hair damage Vegan formulation Without ammonia, silicones, and direct dyes Free from animal-derived ingredients Ingredients are transparently disclosed Dermatologically tested Sustainable packaging Colour Range of Wella Shinefinity The shades of Wella Shinefinity can be categorised into warm, cool, natural tones, and boosters. Warm: Vanilla Glaze, Spicy Ginger, Honey Latte, Caramel Milk, Caramel Chocolate, Caramel Espresso, Hot Chili Natural: Soft Sage, Silk Blush, Beige Sand, Dark Sage, Deep Walnut, Bitter Chocolate Cool: Toffee Milk, Iced Platinum, Pink Shimmer, Platinum Opal, Blue Pearl, Silver Pearl, Toffee Cream, Strawberry Wine, Raspberry Latte, Smoky Opal, Cherry Wine, Frosted Chestnut, Steel Orchid, Deep Cherry Booster: Crystal Glaze, Blue Booster, Violet Booster Application of Wella Shinefinity After lightening the hair colour with Wella Blondor, it is recommended to use Wellaplex No. 2 Bond Stabilizer to strengthen the hair structure before applying Wella Shinefinity. The desired shade is mixed 1:1 with the activator and applied to dry or towel-dried hair. The hair is then combed through to distribute the colour evenly. Wella Shinefinity should develop for 10-20 minutes without heat before rinsing out. Wella Shinefinity can be used after bleaching services, on natural hair, between colour services for adjustment or refreshment of blonde hair, or as a colour correction service.Note: The appearance of shades may vary depending on screen settings. The result becomes more intense the longer the development time. Starting hair colour and hair texture also influence the result. Application is recommended only after consultation with a professional. Tip: To discover how to grey hair with Wella Shinefinity, see the folder "Grey hair with Wella Shinefinity".

Experience dynamic colour gradients with the Ombré Extensions from InterHair. With 6 unique Ombre shades and a length of 45 cm, they ensure smooth transitions and a vibrant hair appearance that looks natural. The strand has approximately 8 cm of full root colour fading into a transition to the length colour. From about 10 cm, the strand then features the full length colour. Perfect for an elegant look full of radiance. Perfect hold for naturally looking hair These extensions are ideal for creative styling and trend-conscious clients seeking a modern yet natural result. The 45 cm long Ombre Extensions create the effect of gentle light play in the hairstyle and give it a lively, radiant appearance. Thanks to the flat Protein Bonding, they sit securely in the hair without discomfort. Perfect for a luxurious yet comfortable hair feel.

The Lecithin F Treatment from MC is a hair mask for fine and weak hair. It also smooths the hair structure, resulting in healthy and radiant hair. Results: Balanced hair structure Healthy and radiant hair

The latest colour innovation from Wella Professionals, featuring Balanced pH Technology – for a healthy hair feel: Wella Shinefinity Glaze demi-permanent gloss. Wella Shinefinity Glaze provides a long-lasting healthy hair feel and natural shine with a translucent tinting, without lightening and without damaging the hair. Balanced pH Technology Thanks to Balanced pH Technology, Wella Shinefinity Glaze ensures a healthy hair feel. The use of oxidative dyes combined with the balanced pH level results in long-lasting colour shine with Zero lightening, Zero hair damage, and a unique, healthy hair feel. Advantages of Wella Shinefinity Glaze ZERO lightening ZERO hair damage Clean Beauty Healthy-looking hair Natural shine Translucent tinting Durability up to 20 washes Free from animal-derived ingredients Sustainable packaging No yellow or gold undertone after a short period, unlike typical glosses Healthy hair feel No hair damage & no roots Light tinting & natural shine Shinefinity by Wella: Clean Beauty and environmentally friendly packaging No lightening No hair damage Vegan formulation Without ammonia, silicones, and direct dyes Free from animal-derived ingredients Ingredients are transparently disclosed Dermatologically tested Sustainable packaging Colour Range of Wella Shinefinity The shades of Wella Shinefinity can be categorised into warm, cool, natural tones, and boosters. Warm: Vanilla Glaze, Spicy Ginger, Honey Latte, Caramel Milk, Caramel Chocolate, Caramel Espresso, Hot Chili Natural: Soft Sage, Silk Blush, Beige Sand, Dark Sage, Deep Walnut, Bitter Chocolate Cool: Toffee Milk, Iced Platinum, Pink Shimmer, Platinum Opal, Blue Pearl, Silver Pearl, Toffee Cream, Strawberry Wine, Raspberry Latte, Smoky Opal, Cherry Wine, Frosted Chestnut, Steel Orchid, Deep Cherry Booster: Crystal Glaze, Blue Booster, Violet Booster Application of Wella Shinefinity After lightening the hair colour with Wella Blondor, it is recommended to use Wellaplex No. 2 Bond Stabilizer to strengthen the hair structure before applying Wella Shinefinity. The desired shade is mixed 1:1 with the activator and applied to dry or towel-dried hair. The hair is then combed through to distribute the colour evenly. Wella Shinefinity should develop for 10-20 minutes without heat before rinsing out. Wella Shinefinity can be used after bleaching services, on natural hair, between colour services for adjustment or refreshment of blonde hair, or as a colour correction service.Note: The appearance of shades may vary depending on screen settings. The result becomes more intense the longer the development time. Starting hair colour and hair texture also influence the result. Application is recommended only after consultation with a professional. Tip: To discover how to grey hair with Wella Shinefinity, see the folder "Grey hair with Wella Shinefinity".