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Redken
The professional hair care brand Redken was founded in the 1960s in New York City. The secret to the success of the brand are the pH-skin neutral and protein-based formulations, which help to achieve shiny, strong hair.
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Redken belongs to the "Icons of the American Marketplace" since 2007 and has been a market leader in the field of hair cosmetics since the start, due to their innovative product technologies.
Redken works with top stylists in New York City in order to quickly adapt to the newest trends and develop products that help with achieving those looks. The innovative products from Redken have stayed at the highest quality level for the last 60 years and continue to do so. The shampoo is the first product that was highly successful and has been a focal point of Redken until today. The Redken product range includes high-quality hair care and styling products that provide perfect results and styling lines that are personalised to the individual hair care needs.
There are Redken hair care products for every hair care need like their much loved All Soft line for dry hair, Extreme for damaged hair or Color Extend Magnetics for colour treated hair. Curly hair is well-taken care off with the Redken Curvaceous line and people suffering from hair loss can find the right products for them within the Cerafill line.
Creative and durable hairstyles can easily be achieved with the innovative Redken Styling products. There is a suitable styling product for every wish, from a smoothing cream to a gloss spray, to a styling cream for tousled looks. Redken heat protecting products protect the hair especially well from damage caused by hot styling tools, thanks to the exclusive heat protect complex. The Pillow Proof Blow Dry products complement the other products in the styling line. They provide durable styling, strong heat protection and reduce the blow dry time.