KMS
Inspired by the world’s runways and street styles, the American label KMS brings Californian hair dreams to life. The brand’s urban image is reflected above all in its modern product design and the straightforward application with reliable results.
KMS Thermashape Shaping Blow Dry fulfills the ultimate hair dream: volume, body, movement, and texture for as long as possible. The blow-drying spray creates full, very natural styles for all hair types and flexibly sets the hairstyle. The smooth, soft hair falls in a flowing movement and is even protected from styling heat. Moisture and external influences cannot harm the hair. Brushes glide particularly well through the hair, and hair breakage is reduced. Application of KMS Thermashape Shaping Blow Dry KMS Thermashape Shaping Blow Dry is sprayed onto towel-dried hair from the roots to the tips before blow-drying. Afterwards, blow-dry as usual and create the desired style. Cool undone looks are particularly successful.
Content: 200 ml (€10.48 / 100 ml)
KMS Hairplay Dry Wax is a very lightweight wax that provides definition, structure and texture and gives flexible hold. These benefits make the Dry Wax the perfect styling product for hairstyles that need definition and structure, such as beach waves or the casual undone look. The dry wax gives flexible hold with dimensional texture. Shake bottle well and spray on dry hair. Shape with fingers.
Content: 150 ml (€13.97 / 100 ml)
The KMS Moistrepair Leave-In Conditioner is a leave-in treatment for dry and damaged hair lacking moisture. The addition of the conditioner smooths the stressed hair structure of dry hair and supplies it with the necessary moisture. Even very fine and thin hair benefits from the revitalising effect of the KMS Moistrepair Leave-In Conditioner thanks to its feather-light formulation, which does not weigh the hair down and thus prevents it from appearing limp. The hair is detangled and easy to comb. Reconstructive active ingredients help rebuild damaged areas from within the hair without leaving residues. KMS Moistrepair Leave-In Conditioner is suitable for all hair types. Ingredients of KMS Moistrepair Leave-In Conditioner Upcycled prickly pear is known for its intensive moisturising effect. The leave-in conditioner is free from SLS/SLES sulfates, mineral oils, silicones, synthetic dyes, and PEGs. Application of KMS Moistrepair Leave-In Conditioner Spray evenly onto towel-dried hair as a preparatory step before styling. Comb through and do not rinse.
Content: 150 ml (€14.63 / 100 ml)
KMS Curlup Twisting Style Balm nourishes and enhances the definition of curly hair. It provides hair with deep hydration, prevents frizz and effectively protects the hair from humidity without weighing it down. Curls are reactivated and a bouncy curl pattern is maintained. The formula contains 93% natural ingredients, such as shea butter, orange and mint. The packaging is made of 50% recycled material. How to use KMS Curlup Twisting Style Balm KMS Curlup Twisting Style Balm is ideal for air-drying your hair or as a base for other styling products. Divide dry or towel-dried hair into a couple of sections and distribute the styling balm evenly from roots to ends. Repeat if necessary. The product can be mixed with other KMS Curlup products to achieve longer hold or more intense shine.
Content: 250 ml (€12.36 / 100 ml)
The KMS Thermashape 2-in-1 Spray is a duo spray with heat protection and shine enhancement. Because the spray reduces hair breakage by up to 50%, it is an essential tool for styling with heat such as straightening, curling, or blow-drying. It dries instantly and allows Hot Tools like a flat iron to glide easily through the hair. The KMS Thermashape 2-in-1 Spray can be seamlessly integrated into the daily care of dry hair, as it ensures that the hair remains protected and healthy despite the stresses of heat styling. As a finishing spray, KMS Thermashape 2-in-1 Spray provides irresistible shine. Flyaways are reduced, and the hairstyle lasts up to 72 hours. If the hair needs reshaping, simply use the Hot Tool again.
Content: 200 ml (€11.98 / 100 ml)
KMS Curlup Twisting Style Balm nourishes and enhances the definition of curly hair. It provides hair with deep hydration, prevents frizz and effectively protects the hair from humidity without weighing it down. Curls are reactivated and a bouncy curl pattern is maintained. The formula contains 93% natural ingredients, such as shea butter, orange and mint. The packaging is made of 50% recycled material. How to use KMS Curlup Twisting Style Balm KMS Curlup Twisting Style Balm is ideal for air-drying your hair or as a base for other styling products. Divide dry or towel-dried hair into a couple of sections and distribute the styling balm evenly from roots to ends. Repeat if necessary. The product can be mixed with other KMS Curlup products to achieve longer hold or more intense shine.
Content: 230 ml (€11.72 / 100 ml)
The KMS AddVolume Volumizing Spray instantly provides fine and limp hair with more volume and density. The lightweight, silicone-free formula creates weightless fullness from the roots to the tips. The hair gains natural grip and light hold. Ideal for long-lasting, voluminous styles without weighing down.Strengthening formula with heat protectionThe innovative formula with recycled rice specifically strengthens the hair structure. Amino acids support stability and contribute to visibly stronger hair. At the same time, the spray protects against heat up to 230 °C and reduces hair breakage. For healthy-looking hair with increased resilience.
Content: 200 ml (€10.98 / 100 ml)
The KMS Thermashape Quick Blow Dry is a heat protection spray for those who find blow-drying hair too slow. The lightweight spray reduces drying time by up to 50% and also decreases friction between the hair strands. Additionally, Quick Blow Dry Spray offers a mild conditioning effect, making the hair surface even smoother. The hair feels noticeably softer and healthier. Blow-drying or air-drying? It doesn't matter! Even if one wishes to skip blow-drying occasionally, this heat spray is the perfect styling product. Because even when air-drying, the hair dries faster thanks to the special ingredient Methylal, which accelerates water evaporation. Therefore, air-drying can also be achieved in record time.
Content: 200 ml (€10.48 / 100 ml)
KMS Conscious Style Styling Putty is a creamy, workable styling putty with 84% natural ingredients. It provides long-lasting hold, definition, control and a matte-textured finish. Carnauba wax seals in moisture and protects hair from dryness. The product is free from sulphates, silicones, micro plastic, mineral oil and artificial dyes. Additionally, the packaging is sustainable in order to reduce the environmental footprint. Ingredients in KMS Conscious Style Styling Putty Hydrolysed corn starch: a natural styling polymer that offers long-lasting hold and protection against humidity. Carnauba wax: a natural plant wax that delivers hold and texture, locks in moisture and prevents dryness. Hydrogenated vegetable oil: a naturally derived emollient. Moringa seed oil: a rich source of antioxidants, provides hydration and protects against environmental pollutants. Oat oil: known for its gentle and calming properties. Maintains the scalp’s natural balance. How to use KMS Conscious Style Styling Putty The styling product is suitable for all hair types and lengths. Rub a small amount between your hands and work through towel-dried or dry hair.
Content: 75 ml (€31.93 / 100 ml)
The KMS Curlup Wave Foam enhances the curl structure and supports wave formation. The curl foam provides up to 72 hours of non-stop anti-frizz control and protection against humidity, as well as beautifully defined, bundled, and elastic curls. The impressive effect of the foam is also visible in the wonderful shine that surrounds each curl. Additionally, KMS Curlup Wave Foam ensures a uniform curl pattern for natural waves. With medium hold, the curls retain their natural movement. How to use KMS Curlup Wave Foam? Massage KMS Curlup Wave Foam into towel-dried hair from roots to tips. Then dry the hair as usual. Tip: A diffuser improves curl bundling.
Content: 200 ml (€10.48 / 100 ml)
KMS Hair #stylematters
KMS haircare presents itself as urban, with minimalist design and maximum performance. Thanks to the unique product segmentation, individual looks can be created perfectly. The products stand for reliability, long-lasting results, and high performance. They draw inspiration from runway styles, urban fashion districts, and street culture. The brand views style as a visual language that unites creative people worldwide. The motto is: Style matters.
Products for every hair type
KMS is divided into different lines according to hair needs:
Add Volume for fine, limp hair
Color Vitality for colored or highlighted hair
Moist Repair for dry and damaged hair
Head Remedy for sensitive and dry scalp
Add Power for fine, tired hair
Tame Frizz for anti-frizz control
Curl Up for curls and waves
Hair Play for textured and flexible looks
Therma Shape for heat protection
Hair Stay for hold and humidity protection
Style Color for temporary color changes
BellAffair Tip: A highlight in the product range are the solid shampoos. KMS first launched them back in the 1970s, and they are now back in the portfolio. The three solid shampoos for different hair types stand for sustainability and naturalness.
KMS START. STYLE. FINISH. – Coordinated, combinable products
All products of the trend brand are perfectly coordinated and can be combined with each other. In the clear product lines, every hair type is represented. Each series is optimally divided into products for Start, Style, and Finish – so products from different lines can also be combined to create the perfect haircare routine.
START products
They are the ideal preparation for subsequent styling on damp or towel-dried hair. They contain the AHA Structure Complex, which prepares the outer and inner hair structure for the next styling step.
STYLE products
They act as creative tools to design and shape the style. They contain specific Innovative Shaping Blends, which ensure that all styling needs are met.
FINISH products
They provide hold for up to 3 days while protecting hair from humidity. With the included Flexible Sealing Compounds, the styling effect is prolonged.
Haircare routine: How to combine products
With such a wide variety of KMS products, it can be tricky to find the right ones. Here are three proven product combinations you can try:
Haircare for more shine and fullness
START: Make colored hair shine with COLORVITALITY Shampoo.
STYLE: Bring your look to life with HAIRPLAY Sea Salt Spray – it adds body, even to fine, straight hair.
FINISH: Create flexible hold and a dry texture with HAIRSTAY Working Hairspray.
Haircare for voluminous curls without frizz
START: TAMEFRIZZ Conditioner moisturizes and smooths curls without weighing them down.
STYLE: ADDVOLUME Volumizing Spray plumps each strand for extra volume and fullness.
FINISH: Use THERMASHAPE 2-in-1 Spray for hold and shine.
Haircare for more moisture and definition
START: MOISTREPAIR Cleansing Conditioner gently cleanses and conditions.
STYLE: CURL UP Perfecting Lotion refines natural curls without stickiness.
FINISH: The ultimate tool for a creative finish is HAIRSTAY Working Hairspray.
Ingredients
KMS was founded in 1976 by Dick Kornfield, Jamey Mazzotta, and Gary Smith in California. From the beginning, the choice of innovative ingredients has been key. KMS communicates formulations transparently. All products are cruelty-free and contain no Sodium Lauryl Sulfates (SLS). Most products are paraben-free and vegan.
These products contain parabens for better shelf life:
These products contain animal-derived ingredients (e.g., beeswax):
The combination of the latest innovations, technologies, and ingredients ensures unparalleled product performance with every style.
KMS products with natural ingredients
If you value natural ingredients, choose the products from the KMS Conscious Style line. All products are free from sulfates, silicones, microplastics, mineral oils, and colorants. They contain 98% natural ingredients.
Sustainability Promise
The focus of KMS lies on eco-friendly products and transparency. This philosophy is at the heart of the brand and is reflected in four key areas:
Raw materials & sustainable sourcing
Only high-quality raw materials are used, which can be sustainably processed and are biodegradable after use.
Saving water
KMS reduces the water content in product formulations and is also exploring new ways to save water during application. Ingredients are selected to minimize water pollution when rinsing.
Material improvement and reduction
Packaging follows minimalist and sustainable approaches. Less packaging and more recycled materials are used overall. In addition, the recyclability of bottles is being improved.
Formulation
Ingredients are declared in detail and explained so that you know exactly what each one does for your hair.
Buy KMS products online at BellAffair
KMS stands for raw sophistication, clean styles, and individuality for every hair type. Whether curly, damaged, fine, or blonde hair – every strand is cared for, prepared, styled, and protected from the ground up, for long-lasting styles and healthy, simply beautiful hair. Shop KMS haircare now at BellAffair and have your new favorites conveniently delivered to your home.
Frequently Asked Questions
Is KMS suitable for all hair types?
Yes, KMS products are suitable for all hair types. Thanks to the different product lines, it’s easy to find the right products for individual needs.
Are KMS hair products cruelty-free?
Yes, no animal testing is carried out during the development of KMS products. KMS also does not commission any animal testing on finished products.
Which KMS products contain parabens?
Most KMS products are paraben-free. Only these contain parabens:
Do KMS products contain nuts or nut oils?
Almost all KMS products are free from nuts and nut oils. Only KMS ADDVOLUME Root & Boot Lift contains ingredients derived from nuts.
How do I achieve the best results with KMS hair products?
With the 3-step system from KMS, products can be combined in different ways to achieve the best possible result. The following designations are found on the products:
START products prepare the hair optimally for styling.
STYLE products are individually formulated to create the desired look.
FINISH products extend the effect of the STYLE products, provide hold, and protect the hair.