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Goldwell

Goldwell

The hairdressing brand Goldwell stands for a wide variety of products and reliability. From hair care and styling to hair color and perm products, it offers everything you need for beautiful hair.

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Goldwell Stylesign
Goldwell Stylesign
Styling for all hair types
Goldwell Colorance
Goldwell Colorance
Professional toner
Goldwell Elumen
Goldwell Elumen
Ammonia-free hair color
Goldwell Topchic
Goldwell Topchic
Intelligent hair color
Goldwell Dualsenses Ultra Volume
Goldwell Dualsenses Ultra Volume
Fine to weak hair
Goldwell Dualsenses Bond Pro
Goldwell Dualsenses Bond Pro
Weak, brittle hair
Goldwell Dualsenses Rich Repair
Goldwell Dualsenses Rich Repair
Damaged hair
Goldwell Dualsenses Blondes & Highlights
Goldwell Dualsenses Blondes & Highlights
For blonde hair
Goldwell Dualsenses Color
Goldwell Dualsenses Color
For colored hair
Goldwell Dualsenses Color Extra Rich
Goldwell Dualsenses Color Extra Rich
Strong and unruly hair
Goldwell Dualsenses Curls & Waves
Goldwell Dualsenses Curls & Waves
Curls and waves
Goldwell Dualsenses Men
Goldwell Dualsenses Men
Everything for men’s hair
Goldwell Dualsenses Just Smooth
Goldwell Dualsenses Just Smooth
Unruly hair
Goldwell Dualsenses Scalp Specialist
Goldwell Dualsenses Scalp Specialist
Sensitive scalp, thin hair
Goldwell Dualsenses Silver
Goldwell Dualsenses Silver
For blonde and gray hair
Goldwell Dualsenses Sun Reflects
Goldwell Dualsenses Sun Reflects
Protection and care in the sun and heat
Goldwell Hairspray
Goldwell Hairspray
Professional hold & stylish finish
Goldwell Premium Blonde Lighteners
Goldwell Premium Blonde Lighteners
Silklift
Goldwell Texture Dimensions
Goldwell Texture Dimensions
Perm lotions
Goldwell Color Revive
Goldwell Color Revive
Color refresh
Goldwell Sets
Goldwell Sets
Hair care sets for gifting
Goldwell System
Goldwell System
Toolbox for color services
Our customer love
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11
Goldwell Topchic Mixing bowl
35060
Goldwell Topchic Mixing bowl

The Goldwell Topchic Mixing bowl is the perfect accessory for hair colouring. The bowl features an integrated brush rest and a scraping edge for clean work. The specified measurements allow for precise mixing of colours. Ideal for the Depot Dosen System.

Sale price: €7.00 Regular price: €7.90
16
Goldwell Topchic Colour Chart
73199
Goldwell Topchic Colour Chart

The Goldwell Topchic colour chart gives an overview of available Topchic shades. The well-arranged swatches help in the choice of the right shade. As the colour chart is slim and small, it is a rather handy tool. The swatches cannot be taken off of the chart.

Sale price: €59.95 Regular price: €71.50
14
Goldwell Applicator Bottle Permanent Wave / Structure+ Shine
73335
Goldwell Applicator Bottle Permanent Wave / Structure+ Shine

The Goldwell Applicator Bottle Perm /Structure+Shine allows for precise and easy application of the perm lotion for uncomplicated handling.

Content: 1 pc (€5.95 / 1 pc)

Sale price: €5.95 Regular price: €6.95
46
Goldwell Topchic Dosing Attachment Color Dosing System
35059
Goldwell Topchic Dosing Attachment Color Dosing System

The Goldwell Topchic Color Dosiersystem consists of a measuring colour bowl and measuring cylinder for precise millimetre-level decanting of hair colour from the Topchic depot can. This dosing system is essential for using the Topchic colour from the can. The simple application guarantees a high result reliability and makes hair colouring with the intelligent Topchic colours a breeze. How does the Goldwell Topchic depot can system work? The pump on the lotion bottle, together with the valve on the mixing or dosing system, allows for precise measurement. The air does not unintentionally mix with the colour mass, preventing oxidation.

Sale price: €5.35 Regular price: €9.90
31
Goldwell Elumen Tool Kit
36273
Goldwell Elumen Tool Kit

The Goldwell Elumen Tool Kit includes an applicator bottle and two screw-on attachments, a comb, and a nozzle. Multiple shades can be mixed in the bottle. The comb attachment helps to easily avoid spots on the scalp. The nozzle attachment is best used for lengths and tips or for finishing at the wash basin. Dispensing the product amount is straightforward. Note: The image shows a second bottle not included in the delivery.

Sale price: €8.95 Regular price: €12.90
29
Goldwell Elumen Colour Chart
36270
Goldwell Elumen Colour Chart

Goldwell Elumen Colour Chart is a practical helper in the salon. It gives an overview of the entire shade range of Goldwell Elumen, an ammonia-free permanent hair colour. This colour swatch book for Goldwell Elumen helps you and your client in the choice of the right shade. It is important to take the base hair colour into consideration in order to be able to predict possible colour results. 

Sale price: €49.95 Regular price: €69.90
33
Goldwell Dualsenses Rich Repair Exclusive XMAS Set Goldwell Dualsenses Rich Repair Exclusive XMAS Set
73288
Goldwell Dualsenses Rich Repair Exclusive XMAS Set

Weihnachtsgeschenk gesucht? Mach dir oder anderen eine Freude mit diesem professionellen Haarpflegeset für geschädigtes Haar. Das Goldwell Dualsenses Rich Repair Exclusive Set enthält:  Goldwell Dualsenses Rich Repair Shampoo 250ml Goldwell Dualsenses Rich Repair 6 Effect Serum 100ml Goldwell Dualsenses Rich Repair 60Sec Treatment 200ml Goldwell Dualsenses Rich Repair Exclusiv XMAS Set: Luxuriöses Set für beanspruchtes, geschädigtes Haar  Die Kombination aus stärkendem Shampoo, regenerierendem Serum und reparierender Schnell-Haarkur sorgt für einen ausgeglichenen Feuchtigkeitshaushalt und füllt verloren gegangene Lipide in der Haarstruktur wieder auf. 

Content: 1 set (€46.95 / 1 set)

Sale price: €46.95 Regular price: €70.10
19
Goldwell Silklift Control High Performance Lightener with Tone Control
36165
Goldwell Silklift Control High Performance Lightener with Tone Control

The Goldwell Silklift Control High-Performance Bleach provides gentle lightening of up to 7 levels. It is suitable for highlights, root lightening, and freehand techniques. The bleaching ensures controllable, high reliability results with minimal effort. Goldwell Silklift Control is available in two variants: Silklift Control Ash for levels 5-7 Silklift Control Pearl for levels 6-8 Application of Goldwell Silklift Control High-Performance Bleach The hair must be dry. Mix 35ml developer lotion with 25g Goldwell Silklift Control High-Performance Bleach and 3 pumps of Silklift 2in1 Serum. Combining with the Silklift 2in1 Serum is essential, supporting gentle lightening and reducing hair stress. Apply the mixture evenly with a brush. Allow the bleaching to process for a maximum of 45 minutes without heat. Rinse out with shampoo and perform a conditioning treatment.

Content: 500 g (€117.90 / 1000 g)

Sale price: €58.95 Regular price: €72.90
32
Goldwell Dualsenses Color Revive Root Retouch Powder
36178
Goldwell Dualsenses Color Revive Root Retouch Powder

Goldwell Dualsenses Color Revive Root Concealer Powder is Goldwell's secret weapon for instant grey coverage and hair root refreshment. The weightless powder is available in 5 shades: light blonde medium to dark blonde medium brown dark brown to black Copper red The root powder adapts perfectly to the hair colour and provides a very natural look. It conceals grey hair and ensures a very natural colour for light blonde as well as medium to dark blonde hair, a perfect colour match for medium brown, and reduces contrast in dark brown to black hair, while copper and red tones are optimally refreshed. Hair powder for grey coverage and colour refreshment With this root concealer powder, Goldwell offers an innovative solution for colour refreshment and grey coverage in just one step. The root powder absorbs oils and sebum and provides a fresh hair feeling without washing. The shades are optimally matched to the Goldwell colour range and can be used as a root refresh between colourings. Perfect colour matching for a natural look with grey coverage! Application: Take a small amount of the powder onto the sponge and apply to the hair roots with gentle stroking motions. More information on correct application can be found in the video.

Content: 3.7 g (€5,932.43 / 1000 g)

Sale price: €21.95 Regular price: €32.50
20
Goldwell Oxycur Platin 9+
36309
Goldwell Oxycur Platin 9+

The new Goldwell Oxycur Platin 9+ lightening powder achieves the strongest lifting performance with the fastest processing time. It is suitable for full-head application as well as all highlighting techniques. This bleach powder delivers up to 9+ levels of lift for extreme results. The integrated Goldwell BondPro+ Technology protects the hair structure from damage. A special Anti-Yellow System ensures the clearest and most even results. 

Content: 500 g (€79.80 / 1000 g)

Sale price: €39.90 Regular price: €49.95

Convincing brand since 1948

The brand was founded in 1948 by the then 27-year-old merchant Hans Erich Dotter. The first product was a sensational liquid that made it possible to significantly reshape hair. This outstanding product was given the name “Goldwell Ideal.”

Intelligent Care and Color Products

The company’s primary goal was to offer master hairdressers a program designed exclusively for use in salons. In its early years, the brand became increasingly popular through continuous development and the introduction of sensational new products. In 1989, Goldwell became part of the Japanese KAO Corporation (Tokyo) and is now represented in over 29 countries, enjoying the highest recognition among professional hairdressers.

From the very beginning, professionals have relied on the sensational results. Both in the color and care sectors, this successful brand is hardly matched. Salons around the world trust the unique technology that is infused into each product with extensive know-how, passion, and exceptional effectiveness.

The main task lies in the development of hair cosmetic products and services at the highest level. Meeting the highest standards has top priority, as this is the only way to ensure that customers are satisfied with the products. New ideas and technologies flow into the development process, making it possible to create innovative and high-quality products. Another recipe for success is the team spirit that characterizes the company.

Goldwell Products: Premium Quality

Stylists from all over the world have long relied on this traditional brand. That is why Goldwell can be found in many hair salons. The brand convinces with its wide range of products and the great reliability of its formulations.

The product portfolio includes intense, long-lasting hair colors, exclusive care products for all hair types, as well as high-performance styling and perm products. Whether it’s intelligent technology in the colorations or comprehensive care formulas in the hair care line—Goldwell stands for reliable, highly effective hair cosmetics.

Shampoo for Well-Groomed and Beautiful Hair

Dualsenses includes all hair care products, divided into different lines depending on hair type. The foundation of every hair care routine is always a shampoo, upon which conditioners, masks, and leave-in products build their effectiveness.

Additionally, we recommend Kerasilk Shampoos for different hair types, formulated with biomimetic silk. This strengthens the hair structure in the best possible way, especially for damaged hair.

Shampoos for Damaged Hair

Shampoos for Colored Hair

Shampoos for Unruly Hair and Curls

Shampoos for Blonde Hair

Shampoo for Sensitive Scalp

Hair Colors

From semi-permanent tints to permanent hair colors and lighteners – Goldwell always keeps an eye on the latest trends and continuously develops its colorations at the highest level. With its own color depot system, dyes can be easily and precisely dosed.

Elumen

Goldwell Elumen is an ammonia-free intensive tint that delivers radiant, long-lasting color results. On the Goldwell Elumen color chart, you’ll find not only blonde and brown shades but also vibrant, unconventional colors such as yellow, orange, pink, blue, and green.

Topchic

Goldwell Topchic is a permanent oxidative hair color that guarantees 100% gray coverage, ultimate durability, and even color results. Thanks to the patented Coenzyme Technology, the hair is additionally protected.

Colorance

Goldwell Colorance offers toning products and color refreshers with up to 75% gray coverage. Its special formula regenerates the hair structure by replenishing up to 70% of lipids.

Lighteners

Goldwell lighteners provide reliable and fast lift of up to seven levels. Unwanted yellow tones don’t stand a chance. Thanks to the Silk Protein Complex, hair breakage during the lightening process is significantly reduced.

Goldwell Hairspray & Top Styling Products

Goldwell Sprühgold was one of the brand’s very first styling products. This classic hairspray provides long-lasting hold and is particularly easy to brush out, which is why it remains so popular to this day.

The main styling range is covered by Goldwell Stylesign, which is divided into five product groups:

  • Volume Products – for fullness, body, and bounce

  • Smooth Products – for sleekness and smooth looks on normal to strong hair

  • Curls Products – for curly styles

  • Texture Products – for structured looks, whether sleek and shiny or rough and tousled

  • Hairspray Products – for reliable hold

  • Heat Styling Products – for blow-dry styles and heat protection

Goldwell Care Products for Summer

In certain situations, hair requires extra care. For these cases, Goldwell has just the right solution. Dualsenses Sun Reflects was specially developed for hair stressed by the sun. It protects against UV rays and heat, as well as salt water and chlorine.

Men’s Care

Goldwell Dualsenses for Men is tailored precisely to the needs of men’s hair. The Recharge Complex with guarana, caffeine, and Instant Microfluid Technology strengthens the hair and provides noticeably more energy.

Everything for the Perfect Perm

Perms are only for grandmas? Think again! With the Texture Dimensions reshaping products, you can transform your hair texture for a well-groomed look. The even wave pattern will win you over too.

BellAffair is Your Goldwell Online Shop

Goldwell has a passion for beautiful hair, which is why its salon-quality products are definitely worth trying. At BellAffair, you can buy Goldwell products and have them delivered quickly and easily to your home. If you have any questions, you can contact our support team.

Frequently Asked Questions

Is Goldwell good for my hair?

Goldwell Dualsenses offers the right products for every hair type and need. The following care lines are available:

Where can I buy Goldwell?

You can purchase Goldwell products at attractive prices in the BellAffair online shop.

Who owns Goldwell?

In Germany, the Goldwell and KMS California brands are represented by KAO Germany.

Are there Goldwell products without silicones?

Yes, Goldwell also offers hair care products without silicones. Examples include the Dualsenses Men Hair & Body Shampoo and the Dualsenses Men Anti-Dandruff Shampoo.

Is there a Goldwell hair color without ammonia?

Yes, Goldwell Elumen is an ammonia-free hair color that still provides intense color brilliance. With the additional care products, the hair is nourished and protected during the coloring process.