American Crew
Attention, gentlemen! This brand is right on trend – American Crew is a revolution in men’s grooming and styling for the confident man of today. The products are made for the modern gentleman who values a stylish appearance and relies on high-quality products.
American Crew 2-in-1 Skin Moisturizer & Beard Conditioner is a grooming product for the beard that also provides the skin with valuable moisture. The product is ideal for shorter beards. American Crew 2-in-1 Skin Moisturizer & Beard Conditioner Benefits The beard appears soft and well-groomed Light, non-greasy formula No white residues on beard or skin Non-comedogenic Apply as desired to clean skin and beard.
Content: 100 ml (€8.95 / 100 ml)
American Crew 24h Deodorant Body Wash helps to smell fresh all day long. The body wash product contains silver citrate, which controls body odour caused by microorganisms. Provides up to 24 hours of protection against body odour. American Crew 24h Deodorant Body Wash Effect Melaleuca Alternifolia leaf oil helps combat bacteria responsible for body odour. Additionally, the body wash contains non-ionic surfactants and peppermint oil, which soothe and refresh the skin. For an absolute feeling of freshness for 24 hours.
Content: 450 ml (€3.32 / 100 ml)
American Crew 3 in 1 Classic Shampoo combines shampoo, conditioner, and body wash in one. The 3-in-1 care for men has a clarifying effect, providing an immediate feeling of freshness on skin and hair. American Crew 3 in 1 Classic Shampoo Highlights The 3-in-1 multi-purpose product features thorough cleansing, gentle care, an instant refreshing sensation, and a masculine fragrance. Hair and body are cleansed and cared for in a single wash.
Content: 1000 ml (€1.99 / 100 ml)
American Crew 3-in-1 Ginger & Tea Shampoo, Conditioner and Body Wash combines three care products in one for optimal all-round care for the discerning man who values practical solutions. American Crew 3-in-1 Ginger & Tea Shampoo, Conditioner and Body Wash: A versatile product for head-to-toe care American Crew Ginger Wash contains ginger and tea in a gentle formula suitable for body, hair, and scalp. The 3-in-1 shampoo is suitable for all hair types and cleanses gently yet effectively. It cares for hair and scalp without weighing them down and removes excess oil and impurities while remineralising the skin. Additionally, it imparts suppleness. The product also detangles and provides a natural shine for well-groomed men's hair. Thanks to its 3-in-1 properties, the wash product is also the ideal travel companion. Simply apply a generous amount of the Hair & Body Shampoo to wet hair and body and rinse thoroughly. For perfect care and a natural look – day after day. AMERICAN CREW – The official supplier for men American Crew Ginger Wash is specially tailored to the unique needs and grooming habits of men and features a distinctive, masculine scent that excites. The formula is designed to meet the specific needs of men's hair, creating more strength, more volume, and supporting an individual look.
Content: 250 ml (€3.98 / 100 ml)
American Crew 3 in 1 Tea Tree Shampoo has everything men need for daily cleansing and care. Refreshing and nourishing tea tree oil revitalises skin and hair, leaving a masculine scent. American Crew 3 in 1 Tea Tree Shampoo Highlights The shampoo not only removes dirt and product residues but also imparts softness, provides moisture, and strengthens the hair – ideal for hair and skin. Tea tree oil also has a calming effect – perfect for escaping the stresses of everyday life. American Crew 3 in 1 Tea Tree Shampoo Application Apply a small amount to wet hair, massage in, and rinse after a short processing time. Use on the body like a shower gel.
Content: 1000 ml (€1.99 / 100 ml)
American Crew 3in1 Chamomile & Pine Shampoo, Conditioner & Body Wash is ideal for daily all-in-one care. The product combines shampoo, conditioner, and body wash in one. It is the perfect care product for the modern man who invests his time purposefully. With this all-rounder, not only time but also money is saved. Because: Extra conditioner and body wash are not necessary. American Crew 3in1 Chamomile & Pine Shampoo, Conditioner & Body Wash: Well-Groomed Skin and Hair With American Crew 3in1 Chamomile & Pine Shampoo, Conditioner & Body Wash, you have everything you need daily. The product is suitable for all hair types. The versatile formula contains chamomile and pine, which gently cleanse and also provide intensive moisture for skin and hair. The 3in1 product creates a rich foam that effectively removes styling residues from the hair and dirt from the skin, leaving a clean and well-groomed feeling. It helps strengthen the natural skin barrier and ensures visibly well-groomed skin and hair.
Content: 250 ml (€3.98 / 100 ml)
American Crew Alternator Finishing Spray is a styling product that provides flexible control, natural shine and hold. It creates a natural look that can be restyled repeatedly with the hands. With the finishing spray, you achieve a natural finish that keeps your look in shape all day. Unlike conventional hairsprays, the hair remains soft and manageable instead of feeling hard or weighed down. Discover the innovative styling experience with the American Crew Alternator Flexible Finishing Spray – an essential for modern men! American Crew Alternator Application Apply generously to damp or dry hair and style as desired. Refresh the look throughout the day by shaping the hair with your hands. No additional product needed. The spray is easily washable out with shampoo.
Content: 100 ml (€9.95 / 100 ml)
Discover the American Crew Scalp Care Set with two shampoos for a healthy scalp and strong hair! American Crew Anti-Dandruff + Dry Scalp Shampoo 250ml Combats dandruff and dry scalp Relieves itching and irritation Removes excess sebum and provides moisture Vegan, free from silicones, parabens, or artificial dyes American Crew Detox Shampoo 250ml Deep cleansing with coconut shell beads and Manicouagan clay Provides moisture thanks to Vitamin B5 80% natural ingredients, vegan and environmentally friendly Get the American Crew Scalp Care Set and experience healthy, stylish hair and a revitalised scalp! The shampoos are ideal for daily use and help to increase strength and volume for your hair.
Content: 250 ml (€5.18 / 100 ml)
American Crew Anti-Hair Loss Shampoo deeply cleanses the pores to restore the scalp's natural balance for improved hair growth. At the same time, keratin amino acids and plant proteins strengthen the hair, while the nourishing formula with Pro Vitamin B5 provides moisture. American Crew Anti-Hair Loss Shampoo Benefits Refreshes and revitalises the scalp Supports combability Promotes volume Deep cleansing for an improved scalp Unclogs the pores Contains up to 80% naturally derived ingredients
Content: 1000 ml (€2.30 / 100 ml)
American Crew Anti-Hair Loss Treatment is a scalp treatment that strengthens with highly effective ingredients such as keratin amino acids and plant proteins. The anti-hair loss treatment adds volume and fullness and revitalises the scalp. Additionally, the product envelops hair and scalp in a fresh citrus and mint scent. American Crew Anti-Hair Loss Treatment is specially tailored to meet the unique needs and grooming habits of men experiencing hair loss. Application of American Crew Anti-Hair Loss Treatment For optimal results, spray onto the scalp after washing with American Crew Anti-Hair Loss Shampoo and massage briefly.
Content: 100 ml (€15.95 / 100 ml)
Hair Products for the Modern Man
American Crew offers hair, body, and beard care and styling products in one – tailored for the modern, style-conscious man. These products are reliable everyday companions with innovative formulas for men who want to highlight their masculine charisma. Any man looking to emphasize his masculinity will find the right products with American Crew.
The care and styling ranges are designed specifically for men’s needs. They provide strong hair, a flake-free scalp, reliable hold, natural finishes, added fullness, and much more – so you can achieve and highlight your individual look.
A Piece of American History in Hair, Body, and Beard Care for Men
American Crew is far more than just another men’s grooming brand – it is a milestone in the history of men’s care, having shaped and laid a valuable foundation for modern male grooming.
The story began in 1994, when American stylist David Raccuglia – whose clientele included half of Hollywood – began to consider the future of men’s grooming. He was convinced that in the years to come, men would place just as much importance on their appearance as women.
At the same time, he knew that men would never want to lose their masculinity. That’s why he decided to create grooming products that emphasize masculinity – combining traditional formulas with innovative research. The result: men’s care products that are high-quality, reliable, modern, and perfect for the confident man – then and now.
American Crew is designed for men who care about their appearance and do so with passion. For over 20 years, the brand has lived up to high standards, continually developing innovative products for men that reflect the spirit of the times. Its wide selection of grooming and styling products for the modern man are formulated without animal testing and with carefully selected, tested ingredients – as true today as it was at the beginning.
Care and Styling Ranges
The product portfolio is as versatile as every man. Men need products for hair, body, and beard – and American Crew covers exactly these areas.
Hair & Body Care
American Crew hair and body care products provide a well-groomed, clean feeling. Strong aromas and spicy notes give them a masculine fragrance. The body care products firm the skin, improve elasticity, and provide smoothness.
In haircare, the focus is clearly on hydration, anti-hair loss, more volume, and solutions against unwanted yellow tones. American Crew offers many 3-in-1 products that can be used for hair, body, and skin. Some formulas combat hair loss, while others strengthen the hair and provide added fullness.
The Hair & Scalp products target symptoms of dry scalp such as dandruff, irritation, and redness. They are suitable for men of all ages, including specific care for gray hair. Special attention is also given to deep-cleansing formulas for hair and scalp – essentially a detox program for men.
Shaving & Beard
Beard and shaving products round off your routine perfectly. They ensure proper skin preparation, a smooth and comfortable shave without irritation, and the right aftercare.
The shaving products prepare your skin and hair for shaving and restore balance afterward. After-shave products soothe, hydrate, and supply the skin with long-lasting, high-quality nutrients. Vitamin E, grape seed oil, and pumpkin seed extract are just some of the ingredients included, all known for their excellent benefits for the skin.
Styling
Styling products are the brand’s true specialty. The portfolio includes premium hair waxes made with beeswax, subtle shine-enhancing pomades that never leave hair greasy, and products offering anything from light to strong hold. For the finish, there are options ranging from matte to ultra-glossy looks. Yet the hairstyle never appears greasy or overloaded – always naturally masculine.
American Crew offers styling products for all hair types, including curls and longer styles – which have become increasingly popular in recent years. The bestseller is the American Crew Forming Cream. This true all-rounder works for all hair lengths and can transform even flat, lifeless hair into a perfectly styled, masculine look with a super-natural finish. Whether it’s a slick back, pompadour, or Peaky Blinder style – there’s a product with the right hold and finish to achieve it.
Buy American Crew Online at BellAffair
These men’s grooming products are available online at BellAffair at excellent prices. Choose your favorite products and have them conveniently delivered to your home. Take advantage of ongoing promotions and special offers to make your shopping experience at BellAffair even better.
Frequently Asked Questions
Who owns American Crew?
The brand was founded by American stylist David Raccuglia. Today, the label belongs to the U.S. company Revlon.