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Alterna My Hair. My Canvas
Vegan. Sustainable. Natural. This is Alterna My Hy Hair My Canvas.
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My Hair My Canvas embodies Alterna’s passion to what they call “clean hair care”. To Alterna hair care means self-love. And with natural ingredients, you not care for yourself but also for the environment. Natural ingredients featuring vegan botanical caviar will make your hair care routine a luxurious me time event. Treat yourself to beautiful, nourished hair every day!
Following the motto “no place for the ordinary”, Alterna My Hair My Canvas treats hair as a canvas to portray natural beauty. With bergamot and jasmine, the flowery scent will envelop you with positive vibes. Peppermint, grapefruit and tangerine aroma are also part of the signature scent of My Hair My Canvas.
Vegan & natural: ingredients of My Hair My Canvas by Alterna
The care range relies on the healing and nourishing effects of nature. The key ingredient is vegan botanical caviar which is edible. Alterna is proud to present an ingredient which is sustainably resourced in Indonesia and moisturizes all while enhancing shine and elasticity. Lemon peel extracts cleanse and restore while water lily promotes radiance and keeps moisture retention. Perlite absorbs sebum und rejuvenates while coconut gives texture and definition. Bamboo extract fortifies and enhances density. Lemon preserves colour radiance and white charcoal prevents from external aggressions. Charcoal also detoxes and prickly pear cactus has a renewing and protective effect. My Hair My Canvas consists of 11 products from the shampoo to the hairspray to make your daily hair care routine a special moment just for you. The range is suitable for colour treated hair as well because of its gentle formulas. With innovative packaging with 50% post-consumer recycled plastics.