Shu Uemura Izumi Tonic
Care series with strengthening rice water for brittle and fragile hair.
Shu Uemura Izumi Tonic Serum
Shu Uemura Izumi Tonic Serum is a thickening and strengthening hair serum for weak and brittle strands. Shu Uemura Izumi Tonic Serum with Japanese rice water The lightweight serum fortifies the hair and adds body and thickness by increasing the diameter of hair fibres. Hair feels up to 30x stronger and is protected from breakage. Split ends are reduced by up to 91%. The result: Your tresses regain incredible softness, velvety smoothness and radiant shine. A beautiful, healthy appearance is restored. Shu Uemura Izumi Tonic Serum is infused with precious rice water, inspired by ancient Japanese hair care traditions. Famed for its beautifying and strengthening properties, rice water has been used as a hair treatment for many centuries.
Content: 90 ml (€42.17 / 100 ml)
Shu Uemura Izumi Tonic Conditioner
Thanks to precious Japanese rice water, Shu Uemura Izumi Tonic Conditioner nourishes and strengthens weak, brittle hair, leaving it feeling thicker and fuller. How Shu Uemura Izumi Tonic Conditioner works This lightweight, milky conditioner gently repairs brittle hair from within. It fortifies weak strands and improves body and thickness. At the same time, the moisture balance is restored and luminous shine is added. The result: Hair is up to 16x stronger and thicker. Breakage is prevented while split ends are reduced by 81%. A beautiful and healthy appearance is restored. Shu Uemura Izumi Tonic Conditioner: inspired by ancestral Japanese hair care traditions The conditioner is infused with precious, nutrient-rich Japanese rice water. Yu-Su-Ru, an ancient tradition practised by Japanese women, involves bathing hair in rice water to keep it beautiful and strong. Shu Uemura Izumi Tonic Conditioner takes inspiration from this traditional hair treatment.
Content: 250 ml (€19.18 / 100 ml)
Shu Uemura Izumi Tonic Shampoo
Shu Uemura Izumi Tonic Shampoo nourishes and strengthens weak and brittle hair that is prone to breakage. Benefits of Shu Uemura Izumi Tonic Shampoo Nutrient-rich rice water is the hero ingredient in this anti-breakage shampoo. Thanks to a powerful yet lightweight formula, hair is left up to 30x stronger. The shampoo effectively increases the diameter of hair fibres, adding body and thickness while preventing breakage. Split ends are reduced by up to 91%. At the same time, hair gains softness, suppleness and silky shine. Shu Uemura Izumi Tonic Shampoo for a traditional Japanese hair care ritual This shampoo is part of Shu Uemura’s Izumi Tonic hair care range. It takes inspiration from Yu-Su-Ru, the ancient Japanese tradition of bathing hair in rice water. Known for its strengthening and revitalising properties, rice water has been used as a beautifying hair treatment by Japanese women for many centuries.
Content: 300 ml (€12.65 / 100 ml)
Shu Uemura Izumi Tonic Strengthening Gloss
Shu Uemura Izumi Tonic Strengthening Gloss is a strengthening hair gloss for instant shine and more resilient hair. Pamper weakened and brittle hair with Shu Uemura's Izumi Tonic – inspired by Japanese tradition of using rice water for hair care. The lightweight, nourishing formula is rich in amino acids, vitamins, and minerals, and provides: Visible increased shine – immediately after application Stronger hair fibers – targeted reduction of hair breakage and split ends Improved combability – for noticeably smoother hair More vigorous appearance – hair appears thicker and healthier Ideal for all hair types showing signs of hair breakage, dullness, or structural issues. Application: Spray evenly onto towel-dried hair, do not rinse.
Content: 200 ml (€34.98 / 100 ml)
Shu Uemura Izumi Tonic is a series for brittle and stressed hair. The products contain rice water, which has strengthening and thickening properties.
Izumi Tonic: Inspired by an ancient Japanese beauty tradition
The products are enriched with rice water. Izumi Tonic is inspired by yu-su-ru, a Japanese tradition that translates to "bathing in rice water." The hair is washed with rice water during this ritual.
This ritual has a long history in beauty care, dating back to the Heian period between 794 and 1185 AD. Research suggests that Japanese women had long, strong hair because they bathed in rice water. Geishas also use rice water in the evening before combing their hair. It was also used in skincare to tighten and smooth the skin.
Shu Uemura Izumi Tonic products
The Izumi Tonic series consists of 5 products, all containing rice water. When using shampoo, conditioner, and serum, hair becomes up to 30 times stronger, denser, and split ends are reduced by up to 91%. At the same time, the hair diameter increases, making the hair look stronger and fuller.
Shu Uemura Izumi Tonic Shampoo
The Shu Uemura Izumi Tonic Shampoo strengthens and fortifies brittle and fragile hair. It also leaves hair soft, smooth, and shiny.
Shu Uemura Izumi Tonic Conditioner
The Shu Uemura Izumi Tonic Conditioner not only makes hair denser and stronger but also more radiant. Additionally, the conditioner provides moisture and protects against hair breakage and split ends.
Shu Uemura Izumi Tonic Serum
The Shu Uemura Izumi Tonic Hair Serum thickens and strengthens brittle and fragile hair, helping it achieve greater softness, shine, and smoothness.
Shu Uemura Izumi Tonic Treatment
The rich Balm Shu Uemura Izumi Tonic Treatment strengthens, moisturizes, and imparts brilliant shine. It also protects hair from breakage and split ends. Shu Uemura Izumi Tonic with a light gel-cream texture counteracts hair breakage, strengthens from root to tip, and imparts silky shine and improved combability.
Izumi Tonic Fragrance
The scent of Izumi Tonic is androgynous & lively. Floral, citrus, woody, musky, it appeals universally to all genders. Top notes are bergamot and lemon. Heart notes feature ylang ylang, iris, and rice water. Base notes include rice powder, vanilla, and sandalwood.
Buy Shu Uemura Izumi Tonic at BellAffair
Japanese hair is strong and thick. With the Izumi Tonic products from Shu Uemura at BellAffair, you can come closer to this dream. Attractive prices, fast shipping, and many purchase gifts – all this and more at BellAffair, your beauty partner.