Aveda
Aveda stands for natural cosmetics. The brand represents a respectful and responsible approach to nature – this is reflected in its natural care products, whose ingredients are derived from plant essences according to Ayurvedic tradition.
Aveda Botanical Repair Strengthening Masque Light is a highly effective plant-based mask equipped with the 3-Layer Hair Repair technology, designed to strengthen and repair damaged hair. How the 3-Layer Hair Repair Technology works Penetrates beneath the hair surface, multiplies bonds, thereby strengthening the hair and increasing its resilience Macronutrients smooth the cuticle layer, preventing hair breakage A complex of maize and coconut forms a layer (lipid layer) that seals the surface of the cuticle, protecting the hair from further damage The reparative mask is optimised for repairing damaged hair. If the hair exhibits the following symptoms, the Aveda Botanical Repair Strengthening Masque is the right treatment: Brittle ends Varying strand thickness from root to tip The hair feels noticeably fragile and breaks when pulled between two fingers It is porous It reacts sensitively to humidity with frizz, and to cold and heat with hair breakage It has rough ends The formula contains 98% natural ingredients, including natural olive oil added by Aveda. It serves as a natural substitute for missing silicones and additionally provides care for all hair types and textures. The hair is instantly transformed: It retains moisture without feeling weighed down The hair is immediately detangled Hair breakage is reduced immediately After washing with the Botanical Repair Strengthening Masque, distribute into towel-dried lengths and ends, then rinse thoroughly after a few minutes.
Content: 150 ml (€28.63 / 100 ml)
The Aveda Cherry Almond Shampoo is a gentle cleansing shampoo with naturally derived ingredients suitable for all hair types and lengths. Particularly, long hair appears exceptionally healthy. Unique aroma for unique hair The nourishing blend of Babassu and coconut gently removes residues while preserving healthy lipids and oils. Extracts from the cherry blossom and almonds impart shine and smoothness from root to tip, giving the hair weightless bounce. The hair is easier to detangle and comb, and it smells of the floral Pure-Fume aroma, composed of 38 different flower and plant essences for an incomparable scent. Cherry Almond Shampoo impresses every hair type with shine, smoothness, increased manageability, and a unique fragrance. It restores the natural softness of the hair and is gluten-free, vegan, and silicone-free.
Content: 250 ml (€8.78 / 100 ml)
The silicone-free Aveda shampure™ nurturing shampoo with Krambe oil gently cleanses and provides long-lasting care for the hair. It imparts the hair with the characteristic scent featuring a calming aroma of 25 pure floral and plant essences.
Content: 250 ml (€7.98 / 100 ml)
The Aveda rosemary mint purifying shampoo with invigorating aroma of rosemary, peppermint, and green mint from controlled organic cultivation not only cares for the hair but also energizes the senses and enhances concentration. Micelles gently remove residues from the hair, leaving a deeply clean feeling and incredible shine. White vinegar cleanses mildly. Deeply clean hair The gentle shampoo with 97% naturally derived ingredients provides a deeply clean hair feeling without disrupting the natural balance of the scalp. At the same time, the hair gains more shine. The silicone-free shampoo penetrates deeply into the hair and dissolves product buildup and impurities.
Content: 250 ml (€8.78 / 100 ml)
The Aveda Nutriplenish Hydrating Shampoo Light Moisture pampers dry lengths and ends with the rich moisture care formula Nutriplenish ™. The highly effective superfood formula contains pomegranate oil rich in Omega-5 and consists of up to 94% naturally derived ingredients. The perfect balance of this vegan care formula makes it a true superfood blend for maximum hydration in slightly dry hair. From dry to shiny and smooth hair - with every application. The lightweight texture is quickly absorbed, enabling an accelerated uptake of the nutrient-rich care formula. The shampoo is suitable for daily use to combat dry hair and immediately achieve visibly smoother, shinier hair with a healthy appearance. The Nutriplenish Hydrating Light Moisture Shampoo has a moisture level adapted for the cold season. It is also recommended for hair showing slight moisture deficiency. For an even more intensive concentration of the Nutriplenish ™ complex, the Deep Moisture Shampoo from the Nutriplenish range is recommended. Severely dehydrated hair should opt for the more intensive variant.
Content: 250 ml (€13.18 / 100 ml)
The Aveda Nutriplenish Hydrating Shampoo Deep Moisture revitalises dehydrated, dull hair with a high concentration of the NUTRIPLENISH ™ complex. The superfood care formula deposits moisture into the hair, resulting in smooth, shiny, and well-hydrated hair. Rich Moisturising Care - All Year Round The particularly intensive, rich texture allows for nutrient-rich hydration with a vegan, silicone-free formula that is rich in Omega-5 pomegranate oil and composed of 94% naturally derived ingredients. Severely dried-out lengths and ends are balanced with the superfood blend, providing nourishing moisture for visibly smoother and shinier hair. The rich formula features an increased concentration of the Nutriplenish complex and is therefore suitable for very dry hair throughout the year. Whether the hair is dried out by the sun in summer or by heating air in winter – the Aveda Nutriplenish Hydrating Shampoo Deep Moisture offers a vegan, silicone-free alternative with a fresh, spicy Pure aroma. The increased concentration of the care formula with moisture complex and nutrients contains up to 52% more plant butter than the Light Moisture version of the Nutriplenish shampoo.
Content: 250 ml (€13.18 / 100 ml)
Aveda Botanical Repair Strengthening Shampoo is a highly effective plant-based shampoo designed for cleansing damaged hair. Babassu betaine gently cleanses the hair and removes excess oil, product residues, and dirt. The gentle formulation is optimally tailored to the needs of stressed hair, as the shampoo reduces friction between hair fibers during washing to prevent further hair damage. Aveda Botanical Repair Shampoo: Repair, Care, and Protection for Severely Damaged Hair of All Hair Types and Textures The Aveda Botanical Repair Shampoo with the plant-based 3-Layer Technology contains 3 essential active ingredients: a molecule for hair repair, green macronutrients for the prevention of new hair breakage, and a protective complex of maize and coconut. This three-dimensional formulation ensures that the hair Gains resilience Is repaired Is strengthened Is easier to detangle Prevents further hair breakage Seals the cuticle layer to protect the hair from additional damage The Botanical Repair Strengthening Shampoo is vegan, cruelty-free, and free from silicones and sulfates. *The 3-Layer Technology is activated when all products of the Botanical Repair line are used.
Content: 200 ml (€16.48 / 100 ml)
The silicone-free, smoothing Aveda Smooth Infusion Anti Frizz Shampoo gently cleanses, provides moisture, and enhances shine while fighting frizz. The vegan formula contains a plant-based polymer shield and a botanical smoothing oil blend with Tamanu and Kalahari Melon Seed Oil for moisture protection and long-lasting smooth hair. It is suitable for all hair textures and especially ideal when wearing hair straight or using a flat iron. The hair becomes more manageable and smoother. Aveda Smooth Infusion Anti Frizz Shampoo Application Massage the Anti Frizz Shampoo into wet hair and scalp. A luxurious foam forms, feeling pleasant in wet hair and on the scalp. Rinse thoroughly. For intensive care results, follow with the Smooth Infusion Anti Frizz Conditioner.
Content: 200 ml (€13.48 / 100 ml)
Aveda Scalp Solutions Balancing Shampoo helps to remove excess oil, impurities, toxins, and pollutants from hair and scalp. It features botanical cleansing components. Invigorating aromas with fresh notes of lemon, orange, and mint provide a unique wellness experience. The shampoo is suitable for all scalp types and for daily use.
Content: 200 ml (€16.48 / 100 ml)
Aveda Color Control Rich Shampoo is specially formulated for medium to thick coloured hair. It has a richer formulation compared to the Light Shampoo and contains three times more nourishing butters and oils for additional nourishment of thicker hair. The power formula protects the colour for up to 8 weeks. Hair feel after washing: Soft, gentle, and nourished hair feel. Aveda Color Control Shampoo: Colour protection with a natural plant-based formula The vegan shampoo features a plant-based technology, with ingredients 94% naturally derived. It contains no silicones, no sulfate cleansers, or synthetic fragrances. Instead, the shampoo harnesses concentrated plant power for maximum colour protection: Botanical cleansers: For long-lasting radiant colour – up to approximately 24 washes Naturally derived “magnets”: Neutralise particles that affect the colour Doubly charged molecules: Act as a moisture barrier Apricot and bio-fermented ingredients: Nourish and seal the hair, helping to maintain colour and shine for as long as possible Aveda Color Control Aroma The Aveda Color Control Rich Shampoo scent features Osmanthus, sweet orange, spicy-lemony cypress, and the sophistication of cedarwood. Aveda Color Control Shampoo Application For up to 8 weeks of colour protection, we recommend using it in conjunction with the Color Control Conditioner.
Content: 200 ml (€13.97 / 100 ml)
Aveda draws on the power of plant and flower essences.With carefully selected extracts from plants and flowers, Aveda naturally promotes beautiful, healthy hair.
Since 1978, Aveda has stood for holistic beauty through well-being and is convinced that nature offers maximum effectiveness and compatibility in all its plant-based essences. In harmony with Ayurvedic principles, this natural brand has developed highly effective products with powerful plant-based formulas designed to enhance overall well-being for both women and men. Aveda offers styling products, shampoos, an extensive range of hair care, skin care, body care, make-up, and the sensual fragrance collection Pure-Fume.
Aveda and Ayurveda
Aveda is inspired by Ayurveda, the traditional Indian art of healing. Based on the interconnectedness of all things, this principle is infused into every Aveda product. That is why Aveda brings body, mind, and soul into harmony.
What makes Aveda products special?
Aveda has always focused on holistic care. The products not only harness the power of nature but are also vegan and cruelty-free, certified according to PETA standards.
Each Aveda product is infused with its own unique “pure-fume™ aroma”, designed to provide an aromatherapeutic benefit, helping to harmonize body, mind, and soul with its calming effect. Aveda is also committed to sustainability and environmental responsibility, emphasizing the following product must-haves:
Valuable, carefully selected plant and flower essences form the foundation of the products
Ingredients are predominantly of natural origin
Production powered by solar energy
Discover Aveda products at BellAffair
In addition to hair care and styling products, Aveda also offers make-up, body care, and facial care products. The brand has even developed a special care line just for men.
Aveda products stand for holistic beauty, well-being, environmental awareness, environmental protection, and sustainability.
Aveda Hair Products – Aveda Hair Care
Aveda tailors its hair care products to meet a variety of hair and scalp needs. The most popular include:
Aveda Botanical Repair: Long-lasting deep repair for severely damaged hair through bond-building with macronutrients, avocado, green tea, and sacha inchi.
Aveda Nutriplenish: Luxurious hydration care with pomegranate oil.
Aveda Invati Advanced: Advanced products that reduce hair loss by up to 50%, featuring lavender, rosemary, and geranium.
Aveda Color Control: With dual-charged molecules for longer color retention and added vibrancy.
Aveda Scalp Solutions: For a healthy scalp, featuring CO²-extracted andrographis from certified organic cultivation and Indian pennywort.
Aveda Smooth Infusion: Tames unruly, curly, and coarse hair.
Aveda Damage Remedy: Repairs and protects damaged hair.
Aveda Blonde Revival: For blonde hair without unwanted tones.
Aveda Men: Designed to meet the unique needs of men’s hair and scalp.
A special highlight for every occasion: Aveda gift sets.
Aveda Styling Products: Whether paste, spray, gel, pomade, styling foam, or heat protection – Aveda products also help shield and protect your hair.
Aveda Skin Products – Aveda Skin Care
Aveda skincare, influenced by Ayurvedic traditions, is designed to have a positive effect with regular use, promoting balance and well-being.
These natural care products combine traditional Indian healing practices, aromatology, and modern scientific insights. With Aveda products, soothing beauty and wellness rituals can easily be integrated into your daily skincare routine.
Aveda Tulasāra
The Tulasāra eye masks are highly nourishing. The Aveda Tulasāra Brightening Sleeping Eye Masque, featuring plant stem cells, apricot kernel oil, and turmeric root extract, is an intensive mask that dramatically reduces puffiness and brightens the eye area. The mask is inspired by the Indian Haldi ritual, in which a turmeric paste is applied around the eyes the day before a wedding ceremony to create a radiant glow.
Aveda Botanical Kinetics
The Botanical Kinetics line is tailored to different skin types. Aveda offers everything from cleansing gels to toners and perfectly balanced facial creams. The Botanical Kinetics serums, such as Botanical Kinetics Opuntia Intense Hydrator, feature plant stem cells and hyaluronic acid to stimulate cell turnover, deeply hydrate, and smooth the skin’s texture.
Aveda Body Products – Aveda Body Care
Aveda’s body care products transform your bathroom into a spa. Inspired by Ayurveda, plant-based body lotions, hand and foot creams, and shower gels with the brand’s signature pure-fume™ aroma harmonize all the senses.
Aveda also offers two unique highlights: body sprays that activate the chakras, and oils for both body and hair. The Chakra Body Mists, such as Aveda Chakra 7 Balancing Body Mist, promote harmony, balance, and chakra cleansing. Plant- and flower-based oils, developed according to the art of aromatology, refresh the skin, provide moisture, soften its texture, and calm the mind. Depending on the product, the oils can be massaged into the body, scalp, or feet.
Aveda Make-Up Products
Aveda’s make-up products are more than just decorative cosmetics: mineral-rich, plant-based, “free-from” formulas provide a natural finish while also nourishing the skin.
Essential make-up staples like mascara, eyeshadow, lipstick, blush, and more are part of Aveda’s wide range. This vegan make-up enhances your natural radiance and subtly accentuates your eyes, showcasing your best features.
The Aveda Mission: Environmental Protection and Sustainability
Aveda is a natural beauty brand deeply committed to environmental responsibility and sustainability. The company produces plant-based cosmetics using wind power, without animal testing, and with careful consideration of ecological principles. Aveda aims to lead not only in the beauty industry but also globally in respectful and responsible use of nature and resources.
Responsible Action: What Aveda Does for the Environment and Society
Renewable Energy: Aveda powers its entire manufacturing facility in Minnesota, as well as additional facilities, with 100% wind energy. This includes the Aveda Institutes and salons in New York City.
Sustainable Ingredients: Most essential oils and plant-based ingredients come from certified organic farming. Aveda sources many raw materials from indigenous communities to support traditional cultivation methods and ensure fair wages.
Packaging: The brand uses 100% recycled PET bottles for its packaging and reduces the weight and volume of its products to minimize its ecological footprint.
Cradle to Cradle Certification: Several Aveda products are certified under the Cradle to Cradle principle, meaning they use environmentally friendly ingredients and are designed to reduce waste.
Carbon Offsetting: Aveda offsets the CO₂ emissions of its deliveries and invests in renewable energy projects, including wind power.
Vegan and Cruelty-Free: Since 2021, all Aveda products have been 100% vegan and cruelty-free, reducing environmental impact associated with animal-derived ingredients.
Aveda Ingredients
Aveda focuses on natural ingredients and sustainable production, making its products environmentally friendly:
Over 50% of ingredients are plant-based, non-petroleum minerals, and water
89% of plant-based ingredients and 90% of essential oils come from certified organic farming
Essential oils are extracted using environmentally friendly steam distillation
Global sourcing of botanical raw materials from sustainable and fair cultivation
The company continually strives to increase the proportion of natural ingredients and improve production methods
Shop Aveda Products at the BellAffair Online Store
In the BellAffair online shop, you can get Aveda products at attractive prices. As a customer, you’ll also benefit from ongoing discount promotions and offers from many other top brands. BellAffair provides fast delivery and friendly customer service.
Is Aveda natural cosmetics?
Aveda uses ingredients of natural origin, with over 50% of its molecules derived from natural sources such as plants, minerals, or water. The brand continues to increase the use of these ingredients.
Natural cosmetics are made exclusively from natural raw materials sourced from plants, animals, or minerals, which is why Aveda is not yet officially classified as natural cosmetics.
Do Aveda products contain parabens?
Aveda has actively researched plant-based alternatives to parabens. The brand no longer produces products that contain parabens.
Are Aveda products vegan?
All Aveda products are now 100% vegan. Even before this, the majority of Aveda products contained no animal-derived ingredients. Only a few products previously included beeswax, honey, or whey protein.
Aveda products are developed and manufactured cruelty-free.